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Sarah and I worked together for over a year, during which time I helped support her with her digital marketing. She has such a good understanding of how disparate elements of business hang together and how seemingly unrelated matters impact on the overall business performance. She is fabulously right down the line, and tells it straight, but with diplomacy and humour, and illuminates and leads as opposed to haranguing and pushing. As someone who began their career at the coal face, she is still able to relate to all levels in the business – from customer service teams to the C Suite, and challenge anything that will not make sense to either the people delivering the service, or their customers. Though shes a maverick…she makes sense – I secretly thought some of these things for years and really needed someone like Sarah to say it out loud. A fearless thinker, very well read and educated, she really helped me to re-frame my approach to delivering service; I no longer think that service is something that can be manufactured in an organisation, it is something which has to run throughout the business – and its that which Sarah helps her clients to do – form the culture right through to the way the business KPIs are reported and viewed, and the action taken. I would highly recommend not just her approach but also the generosity of time and care she gives to her clients.
Kirsten Medder - Digital Marketing Expert